Thursday, January 13, 2005

WOULD YOU LIKE FRIES WITH THAT?

LOS ANGELES, Jan. 10 (UPI) -- To the horror of U.S. nutritionists, the Hardee's fast food chain is reporting higher sales based on its new mountainous 4-inch thick Monster Thickburger.
The burger contains two 1/3-pound Angus beef patties, four strips of bacon and three slices of cheese, and it comes slathered with a glob of mayonnaise and wrapped in a buttered bun. It costs $5.49 and has 1,420 calories and 107 grams of fat.
While the Center for Science in the Public Interest called it the "fast-food equivalent of a snuff film," top brass at Hardee's parent CKE Restaurants Inc., are crowing about its popularity, the Los Angeles Times said Monday.
"Sales results for this politically incorrect burger have been encouraging," Andrew Puzder, CKE's chief executive told Wall Street analysts after the big burger's introduction in mid-November.
Wednesday, when CKE reported December sales at Hardee's were up 5.8 percent year over year, Puzder credited the burger and "its audacity" for the jump.


But it's ok because I'm suer they all have a Diet Coke to wash it down.

"Fast-food equivalent of a snuff film" - great line. Wish I'd thought of it.